Marketing Minute #50: Become a Thought Leader Through Social Media

7 Ways to Become a Thought Leader Through Social Media

Content is what drives digital marketing. The information you put out on the web should position you as the go to expert in your industry. Some things you can do to become a thought leader are:

  1. Write focused articles
  2. Plan to create a book
  3. Speak at online, offline, and media events
  4. Post videos to YouTube
  5. Participate in social groups
  6. Leverage your mobile audience
  7. Invest a small amount in advertising

(Source: Business 2 Community)