What market are you in? There are thick markets and thin markets. Take a minute to see how being in a thin market can help your business.
Why Targeting Thick Markets Often Produces Poor Results
One thing that makes digital marketing a good way for you to advertising is the data that comes along with it. When using digital platforms you have access to specific data that helps you target the right customers. Make sure you are using it the right way. (Source: Marketing Land)
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