Welcome to our daily post, Marketing Minute. We scourer the internet and find the top stories from the marketing industry to stay current with trends and changes. Everyday we handpick the best articles and deliver them to you in an easy to digest form. Take a minute to see how small businesses can use social media & digital marketing to grow.
Local Businesses Can Now Feature Content Directly in Google Search Results
The new “Post on Google” feature is a great way to showcase specials or upcoming events you have. These posts will be visible in the Google search results for your business. This feature was only available to large companies at first but is now open to local businesses as well. Give it a try today. (Source & Image: The Verge)
Facebook Crosses 2 Billion Monthly Users
Marketing is all about attention. When it comes to shear volume of users, Facebook is the leader. With over 2 billion monthly users, there is plenty of attention on this social media channel. Having a Facebook business page and using their robust advertising platform can help promote your business. (Source & Image: The Verge)
8 Key Steps For a Successful Instagram Takeover
Instagram has become a strong platform for small business marketing. A great way to get your customers and employees involved is by including them in an ” Instagram takeover.” This means giving them access to post on your profile for one day or so. Let them help spread the word about your business or brand and give you exposure to their audience. There are plenty of features on Instagram such as stories & video that they can utilize. These tips will help you get started. (Source & Image: Marketing Land)
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