We get paid to create things and we are very lucky to do so. Creating something that wasn’t there before can be a huge task. Some make it look easy but there is a process behind it. That creative process can start with an idea or inspirational moment.
Creativity happens while living life.
There is no on/off switch for creativity. An idea can strike anywhere at anytime and most of the time it doesn’t happen when you are staring at the glow of a computer screen. It happens when you are talking a walk or in the shower or riding a bike. Many times I find myself on the side of the bike trail drawing a sketch or typing a note into my iPhone to get that idea down before it evaporates into thin air. I make sure I always have a place to capture an idea when it pops up, whether it be a Field Notes notebook or having the Evernote app at arms reach.
Creativity doesn’t happen in a nice neat place. Every minute of ever day is an opportunity for a idea or inspiration to strike.
It’s not so much that I need to make space for creativity, I just need to be there with a big enough net to catch it when it occurs.
So ask yourself, are you ready to capture creativity when it happens?
(This post also appears on Medium)